Customer Friendly Names

What is a customer Friendly Name?

Re:amaze allows you to add a friendly name to a customer's profile. Friendly names can be used as variables in response templates and autoresponders, making automated messages feel more personal.

Add a friendly name

  1. Navigate to Contacts and select the contact profile you want to update.
  2. Hover over the customer's name and select the edit icon, then select Edit Name.

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Enter the friendly name in the Goes By field and select Update.

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Once saved, you can use the {{ customer.friendly_name }} variable when creating response templates and autoresponders.

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